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Agents Alliance Services: Making Waves in the Independent Insurance Channel

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Eric Robertson, National Director of Carrier Relations, Greg McGuffin, National Director of Agency Development and Recruiting and James King, CEO , Agents Alliance ServicesEric Robertson, National Director of Carrier Relations, Greg McGuffin, National Director of Agency Development and Recruiting and James King, CEO
The last few years have witnessed tremendous volatility in the captive insurance space. Captive companies, such as Farmers Insurance and Allstate, have made commission and contractual changes that have negatively affected the income potential of their top agents. These changes have led to a migration cycle of captive insurance agents where they are moving to the independent channel. Helping the agents to transition seamlessly to the independent side is Agents Alliance Services with its turn-key solution. “We have worked hard to create an environment in which agencies truly are independent and essentially use our services to help them grow and adapt in the marketplace,” says James King, the CEO of Agents Alliance Services. The company brings state-of-art tools to the table that make it easier for the agents to thrive in the independent channel and ultimately benefit the groups as the agents want to work with a group that they can trust.

The three most crucial service elements for Agents Alliance Services are that they have access to markets (variety to serve their clients’ independent insurance needs), access to the industry’s top management CRM database software, and accounting services. “We want our member agents to concentrate on what is most crucial to their business, which is acquiring clients,” mentions Greg McGuffin, national director, agency development, and recruiting at Agents Alliance Services.

The company offers the best of both worlds. Firstly, they provide two different agency management systems that agencies can pick based on the individual agencies’ profile. The other piece to this is that the ongoing research and tools integration that Agents Alliance Services offers. This helps agencies manage their book in a synchronized manner as the systems are also designed in a way that individual agencies can integrate tools specific to their agency needs.

Through its agency management systems, Agents Alliance Services can manage client relationships, store valuable agency documents, and get comparative quotes for personal insurance. In an instance, a three-person commercial agency shop needed additional tools to help grow their business. Prior to joining Agents Alliance Services, they capped at around 200k in revenue. Within three years, they grew their revenue to $800k with the addition of markets and time-saving technology integration. Another agency that was primarily focused on personal lines with revenue of around $150k was able to not only add additional personal lines markets but also open a commercial division. As of now, they are around $550k in revenue per year. “We are set up in a way that we can have a new agency up and running with carriers, management software, and inside support within a matter of 10 days,” says Eric Robertson, national director of carrier relations at Agents Alliance Services.

What differentiates Agents Alliance Services is the generous compensation and profit-sharing model that they offer. Being a family-owned business, all the decisions taken as an organization are made knowing that its members fall under the same family structure. In addition, the company’s contract is set up in a way that they want both parties to be happy with the relationship. “We do not have some of the common industry handcuffs that you see from our competitors,” states Robertson. He further mentions that Agents Alliance Services will be continuing this approach in the future and deliver its value in all of the US by the end of 2025. “In the age of technology, social media platforms, and access to information, it is refreshing to know that our member agencies and ourselves already operate in a fully transparent manner,” concludes King.

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Agents Alliance Services

Company
Agents Alliance Services

Headquarters
Denton, TX

Management
Eric Robertson, National Director of Carrier Relations, Greg McGuffin, National Director of Agency Development and Recruiting and James King, CEO

Description
Agents Alliance Services helps agents to transition seamlessly to the independent insurance side with its turn-key services. The company brings state-of-art tools to the table that make it easier for the agents to thrive in the independent channel and ultimately benefit the groups as the agents want to work with a group that they can trust. Through its agency management systems, Agents Alliance Services can manage client relationships, store valuable agency documents, and get comparative quotes for personal insurance. What differentiates Agents Alliance Services is the generous compensation and profit-sharing model that they offer. Being a family-owned business, all the decisions taken as an organization are made knowing that its members fall under the same family structure. In addition, the company’s contract is set up in a way that they want both parties to be happy with the relationship